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Refreshing core values at KPMG : Understanding the organizational identity through communicating the core values
(Åbo Akademi, 2020)
This master’s thesis introduces the case company KPMG Finland’s new core values and the corporate identity of the organization. The study contains four key themes: corporate identity, perception of core values, core value ...
Applying an analytics framework : An organizational case study
(Åbo Akademi, 2020)
Analytics provides decision makers a data driven approach towards businesses operations, frequently outperforming traditional business practices. Data scientists are the persons creating these analytics solutions and ...
Knowledge Sharing Behavior in the Northwestern Region of Russia
(Åbo Akademi, 2020)
Knowledge Management (KM) techniques have been widely used in organizational frameworks all over the world during the past decades. Nowadays, companies tend to integrate effective KM solutions, pursuing the idea of high ...
The Process of Rebranding a Hospitality Industry SME in a Local Setting : Case Restaurant Cindy
(Åbo Akademi, 2020)
Companies of all sorts go through some level of rebranding at some point during their lifetime. Restaurant ship Cindy in Turku was no exception, as the company intended to initiate a rebranding process of their own in the ...