Information Source Selection : The case of Vietnamese immigrant entrepreneurs in Finland
Orrensalo, Thao (2019)
Orrensalo, Thao
Åbo Akademi
2019
Julkaisu on tekijänoikeussäännösten alainen. Teosta voi lukea ja tulostaa henkilökohtaista käyttöä varten. Käyttö kaupallisiin tarkoituksiin on kielletty.
Julkaisun pysyvä osoite on
https://urn.fi/URN:NBN:fi-fe2019052417026
https://urn.fi/URN:NBN:fi-fe2019052417026
Tiivistelmä
Considering increasing attention towards immigrant entrepreneurship in Finland, and the lack of information seeking behavior research in immigrant entrepreneur context, this thesis aims to assess the information source selection behaviors of immigrant entrepreneurs in Finland. First, the literature review is conducted in which covers definition for all relevant concepts and previous discussions of other scholars in terms of information source selection and the administrative work of immigrant entrepreneurs in Finland, thus provide a context for the thesis. A qualitative research methodology of semi-structured interviews and qualitative analysis is presented to collect and analyze the rich data about the study subject. The thesis studies Vietnamese entrepreneurs and their information source selection for administrative work. Using the semi-structured interviews, the writer explored the available information source, examined how different factors (socio-cognitive approach, social norms and sources’ characteristics) influencing the seekers‘ preference towards sources and their barriers in information sources. The key findings are that for administrative work, the immigrant entrepreneurs apprehend both the quality and accessibility of the sources and the sources’characteristics, in general, are important factors for the source selection. Social norms are further guiding people’s source selection intention and behaviors. Finally, the socio-cognitive approach is the determinant factors as it directly influences the final decision of the information seekers in source selection. To conclude, based on the literature review emphasizing on the influential factors of information source selection and the analysis of empirical data, implications and recommendations for future study are presented to advance the knowledge and practice for information seeking behaviors in immigrant entrepreneurs.
Kokoelmat
- 512 Liiketaloustiede [433]